The North East’s Largest Business Planning Event


Northeast Launchpad is a historic InstaMojo initiative that provides a platform for all aspiring entrepreneurs in the region to work towards achieving their dreams. Northeast Launchpad is the largest online Plan B event in the Northeast.

If you are planning to start your e-commerce or food delivery business, the event will help make your dreams come true. Earn Rs 50,000 on the stock market and up to Rs 10 lakh in benefits.

The B-Plan competition is designed to provide all entrepreneurs with first-hand experience to refine their business goals. Entrepreneurs will be guided by some of the best in the industry in online sales, marketing, compliance and finance. They will also help them refine their elevator arguments to successfully generate funding and market their product.

The event is brought to you by Instamojo. Instamojo is India’s largest DIY e-commerce builder and payment gateway. They allow over 15 lakh merchants across India to easily set up and run their eCommerce websites. Northeast Launchpad is powered by EastMojo.

EastMojo is a leading news and content platform in the Northeast with an average monthly audience of 10 lakh + and 3 lakh + of social media subscribers.

Northeast Launchpad key dates

Registration opens on: July 5, 2021

Closing date for registrations: August 5, 2021

Business Plan submission deadline: August 5, 2021

Top 10 preselection: August 10, 2021

East Social Star Announcement: August 15, 2021

Top 10 online business plan pitch: August 21, 2021


1 winner will be selected among the top 10 by our Jury. The winner will receive –

– ₹ 50,000 / – cash grant

– Annual growth plan of the Instamojo premium store for 1 year

– DIFM features available

– 5,000 mojoPlus points

– Public relations coverage for winning cases

– Free business registration / TPS

– Free marketing training for 1 month – on ad serving, lead generation, content marketing, etc.

– Direct entry to the AIC-SMUTBI incubation program with benefits of up to Rs. 10 lakhs

Benefits for the East Social Star

– A digital printable certificate awarded as a sign of social media recognition to the small business

– A feature on Instamojo landing pages

– Multiple story features on Instamojo content assets

– Mentions on social networks

– Our favorites for the newsletter

– Guest podcast

– Interview function on the blog

Northeast Launchpad will also periodically host webinars to hone the entrepreneur’s arguments and business acumen. The event has LegalWiz as a compliance partner, Upgrowth and Deasra as a marketing partner and AIC SMUTBI as an incubation partner. This is a one-of-a-kind event in the North East where you can compete, learn and strive to create the start-up you’ve always dreamed of.

Northeast Launchpad invites you to register for the event by visiting Create your free online store on Instamojo. Watch the tutorial to learn how to create an online store for free.

Also Read: How Instamojo Helps Small Businesses Find An Online Presence

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